Showing posts with label snobbery. Show all posts
Showing posts with label snobbery. Show all posts

Monday, February 20, 2012

If this makes me a snob…


The nobly snobby Meandering Mouse enjoying quality cappuccino

Lately, the media has been making a giant fuss over Charles Murray’s book Coming Apart: The State of White America, 1960-2010. Murray wisely added the “white” qualifier because he co-authored a book called The Bell Curve, which insinuated that darker-hued skin correlated with lower IQ.

In a nutshell, Coming Apart says that poor and working-class whites are mired in moral and social decay (which Murray interprets as meaning out-of-wedlock births and low male employment). It is the duty of those in the upper classes to proselyte the benefits of marriage, education, and work to those in the lower classes and not be so fashionably nonjudgmental.

The book includes a quiz that purportedly reveals if you’re in the upper-class “bubble.” I had a score of 37, which makes me either “a first-generation upper-middle-class person with middle-class parents” or “a second- generation (or more) upper-middle-class person who has made a point of getting out a lot.”

Technically, I am not (yet) an upper-middle-class person. But it appears I think like one. I read the New York Times, listen to NPR, choose literary fiction for my reading list, shun country music, think that car racing isn’t a sport (if it was, most of us “jog” weekdays to and from work), think that Sundays are for brunch, not church, watch movies with subtitles, avoid “family” restaurants, prefer wine to beer, and never, ever hoot.

Virginia Postrel, a Bloomberg News columnist, recently wrote a feature about Coming Apart which showed that America was never as culturally cohesive as Murray claims:

The truth is that during Murray's golden age, a lot of smart people were constantly irritated and angered by what they saw as America's lowest-common-denominator bad taste."A vast wasteland," Newton Minow, the chairman of the Federal Communications Commission, called television.

Some critics wanted to impose their idea of better taste on everyone. Others simply wanted to pursue excellence as they saw fit. Either way, mass culture offended people with refined or idiosyncratic preferences. They may not have lived next to each other or constituted an identifiable social class, but these people definitely felt different from, and in most cases superior to, their fellow Americans.

Hence all those scathing reviews of "The Beverly Hillbillies" – and all those midcentury books about the horrors of mass culture, consumerism and other-directed conformism. These books were written by and for a self-selected elite. A blockbuster like Vance Packard's anti-advertising tome "The Hidden Persuaders" might sell a million copies, but even that represented barely half a percent of the population.

With five decades' distance it's clear that books as seemingly different as "The Organization Man," "The Lonely Crowd," "The Feminine Mystique" and "Atlas Shrugged" were really all about the same thing: the alienation and discomfort of gifted, independent-minded individuals in a society in which the "normal" ruled. The "cognitive elite" felt left out of or oppressed by the country's culture and, as a result, scorned it.

That’s me. I have refined and idiosyncratic preferences, and I feel alienation and discomfort when something trashy gets too close. Yes, I used the word “trashy.”

All cultural artifacts have a right to exist in a democratic marketplace – but these artifacts will not be equal in quality. There is a significant difference between, say, PBS’s Frontline and Jersey Shore. Between the Sun magazine and the Star tabloid. Between a literary author who yields, at most, one new work a year and a romance writer who pops off seven books annually.

If knowing what quality is – and choosing it over trash – makes me a snob, well, I’m a snob. And a proud one who knows that life is better this way.

This is the definition of noble snobbery. Noble snobs do not put other people down for doing the “wrong” things, but insist on quality experiences for themselves.

Example: suppose I went to a grocery store to buy the needed ingredients for a small gathering for three of my friends and myself. After buying some fruits, cheese, and chocolate, I have only nine dollars (not including tax) left to buy wine. What do I choose? This 4-liter jug of Carlo Rossi chablis…


…or this 750 ml bottle of Estancia chardonnay?


I would pick the Estancia, even though that would yield only one glass each for my three guests and myself. It is far better to drink one glass of good wine than two of bad.

It is no sin to choose the best of everything that you can afford. If you have a radio, it doesn’t cost more to turn on All Things Considered than John and Ken. At the library, there is not an extra fee to check out the classic instead of the potboiler. Quality experience is not just for the rich – it is available for everyone who cares enough to find out exactly what that means.

So go out and look for quality today, my nobly snobby friends.

Thursday, April 28, 2011

Soap snobbery

I’m a soap snob, and I’m proud of it.

I am the kind of person who is extra-particular about what kind of soap will enjoy the privilege of connecting with my skin. For example, I will pay $5.99 for a single bar of specialty soap instead of paying the same for an eight-pack of a brand I would find at a supermarket. Yes, one bar of good is worth eight bars of mediocre.

Where did my soap snobbery begin? Where nearly everything else does, in childhood. The only soap that my mom would buy was Zest. Why, I have no idea, but those aqua-colored bars were the only ones we used – and I got tired of them real quick.


I hoped for some Dial once in a while, or Ivory or even Safeguard (see how low my standards were back then?), but when you are not in charge of the shopping, you have to accept whatever’s in the bag. To this day, I not only will not buy Zest, I won’t even touch it. Now, I doubt that Zest is significantly worse than any other brand of supermarket soap. But I have had more than my fair share of it in this lifetime, and enough is enough.

Years later, when I was in college and had little disposable income, a bar of soap became an affordable luxury. I haunted tiny boutique stores in Santa Monica, often carrying away one small bag containing a single bar of rose- or lemon-scented soap, or several guest-sized servings of same. Under the influence of Alexandra Stoddard (author of “Living a Beautiful Life” and other MM Best Books Ever), I chose soaps with ground vanilla beans and fluffy flecks of oatmeal. (It didn’t take much to make me happy.)

I would collect soaps when I traveled – often, it was the only item I wanted that I could afford in the store. I bought soaps faster than I could use them, and it took some thoughtfulness to make sure most of them got their turn in the bathroom. In time, nearly all of them did (and those who did not, Two Dogs and I gave away to friends).

Today, there are no bars of soap in the Hakim bathroom. Only shower gel. Two Dogs is fond of Avon Naturals, and I buy it in bulk when it is on sale. We have a lavender shower gel with an overpowering scent (Two Dogs said he could taste it in his beer).



I also bought two 24-ounce bottles of combination shower gel/shampoo/bubble bath from Ulta (above). It was a buy-one-get-one-free deal. As with many things in life that don’t work out in the end, it seemed like a good idea at the time. Two Dogs likes the orange one, so he can have it. As for the chocolate…I know now that chocolate is something best experienced in 72% cacao squares and ice cream. Not in shower gel.

I’m going back to soap. I’ll be smart about it, buying one bar at a time and not buying another until the one I have is almost gone (unless I travel and go into a gift shop and see something special…I need to make room for surprises!). I will alternate between fruit and flower scents, and anything else that’s interesting. I will not buy soaps from regular supermarkets. “Natural” supermarkets, like Mother’s in Orange County, Sprouts, and Whole Foods, have excellent selections, but nothing that comes in an eight-pack. (That’s a good thing.)


The "good guys" at the natural supermarket...


...and the "bad guys" at the regular supermarket. (Notice the Zest in the bottom right-hand corner.)

P.S. I bought this lemon verbena soap from Trader Joe’s. It makes our bathroom smell like lemons. Yummy!